Content and Content Management continue to be critical strategies for business and the individual. Search, as mentioned yesterday, is an important related technology. More evidence of this -->
Four of these are directly related to what I would classify as Content and Search....they are:
- Archiving becomes a prime focus for E-Content Management vendors
- Google will make a bid to become the World's Content Repository
- Search is NOT dead!
- There will be a move toward productization of Search Platforms
So I hesitate to use the words "Information Overload" which is overused - but it will continue to be an issue, and the above predictions by CMS Watch as strong strategies for 2008 would tend to support this. There are some recent articles on I.O. that I'll need to note here over the next couple of days.
But the other predictions...just for the sake of watching them over the next year are:
These next four predictions are just plain interesting:
- Finally bridging web analytics and online marketing (this one begs for some research and blog-watching)
- Social Software vendor collision (social networking is another category at this site, so this could spark a few posts)
- Facebook backlash in the enterprise (yeah - just the sound of it is intriguing)
- Security and Identity Management trump functionality for buyers
And three more are:
- MOSS (Microsoft Office Sharepoint Server) enters the valley of disappointment
- Return of the buyers' market (in content services)
- Web 2.0 exhaustion (and the rise of Enterprise 2.0).
Of course, the 12th prediction is that there would be 12 more predictions for next year!
Well, it's all interesting on January 1st....let's see how the year unfolds.