It's this week!...just on the wire this morning, Smart People Magazine debuts this week on Wednesday April 15.
Here's what I heard from Jerry Ash, Publisher:
Smart People turns KM inside out, moves the knowledge dialogue from corporate management to the mainstream and targets a digital audience -- a combination of the digital pioneers, the grown up digitals and guys like me, the catching up digitals.
The aim of the magazine is to spread the news about the 'knowledge factor' and to help ordinary smart people capitalize on knowledge in living, learning, choosing, creating and working --- which is the five sections of the magazine (only four in the first edition). The goal also is to groom the digitals early to play key roles in KM where the environment is right and the systems are in place.
In developing Smart People, we have also kept in mind the lessons learned in knowledge management. The magazine has been developed collaboratively by some 65 volunteers coming from all points including the social networks where I've made lots of new friends. The magazine is 'new media' not only because it is delivered online in three versions -- flip-book, html and pdf -- but because we have established several feedback channels in some of the most prominent social networks including Facebook, MySpace, Linkedin and Twitter. Volunteer representatives of Smart People magazine are working there to help 'prosumers' -- people who don't want to be sold but to participate in the development of the product -- join in the fun of developing the content and choosing the direction of Smart People magazine.
We're doing everything 'differently' with this magazine, just as we would encourage people and organizations to do the same. And so, we are what we preach.
I'd tell you about the Smart People Community that is forming in the background, but I fear that would be too much for you to take all at once!
The first issue is free and then we dare promote paid subscriptions.
I'd love to have you along during this Beta Year as we find ourselves, but at least review the first issue and then use one of the SN channels to give us feedback. Of course, you know me, so if you'd prefer to do it personally, you have my new phone number.
Please follow me. I haven't left KM, I'm taking it to new places!
Jerry
Publisher, Smart People magazine
Former managing editor, Inside Knowledge magazine Founder, Association of Knowledgework
The aim of the magazine is to spread the news about the 'knowledge factor' and to help ordinary smart people capitalize on knowledge in living, learning, choosing, creating and working --- which is the five sections of the magazine (only four in the first edition). The goal also is to groom the digitals early to play key roles in KM where the environment is right and the systems are in place.
In developing Smart People, we have also kept in mind the lessons learned in knowledge management. The magazine has been developed collaboratively by some 65 volunteers coming from all points including the social networks where I've made lots of new friends. The magazine is 'new media' not only because it is delivered online in three versions -- flip-book, html and pdf -- but because we have established several feedback channels in some of the most prominent social networks including Facebook, MySpace, Linkedin and Twitter. Volunteer representatives of Smart People magazine are working there to help 'prosumers' -- people who don't want to be sold but to participate in the development of the product -- join in the fun of developing the content and choosing the direction of Smart People magazine.
We're doing everything 'differently' with this magazine, just as we would encourage people and organizations to do the same. And so, we are what we preach.
I'd tell you about the Smart People Community that is forming in the background, but I fear that would be too much for you to take all at once!
The first issue is free and then we dare promote paid subscriptions.
I'd love to have you along during this Beta Year as we find ourselves, but at least review the first issue and then use one of the SN channels to give us feedback. Of course, you know me, so if you'd prefer to do it personally, you have my new phone number.
Please follow me. I haven't left KM, I'm taking it to new places!
Jerry
Publisher, Smart People magazine
Former managing editor, Inside Knowledge magazine Founder, Association of Knowledgework
Coming this week at: Smart People Magazine
Hi Tom.
Thanks for spreading the word on Smart People magazine. We are all working like crazy to meet the April 15 deadline at www.smartpeoplemagzine.com [not active until April 15, 2009].
I think what's most interesting is that we marrying what Peter Drucker labeled the 'Knowledge Worker' in 1954 with the Net Generation identified in Don Tapscott's new book Grown Up Digital.
The result will be catalytic I think. And we've set up plenty of channels for interactive discussion on several of the major social networks including Facebook, MySpace, Linkedin, Twitter, Xing and Ning.
We're looking at our prospective subscribers not as CONsumers, but PROsumers -- those who don't want to be sold, they want to be part of developing the product. Smart People magazine will, therefore, reflect the audience in both content and direction.
If I may, I'd like to urge all your friends to spread the word about Smart People among their friends. I think they'll thank you for it.
Jerry Ash
Publisher
Smart People magazine
smart.guy1@verizon.net
www.smartpeoplemagazine.com
Posted by: Jerry Ash | April 11, 2009 at 11:57 PM
Jerry -
Thank you for coming by the blog.
I stopped by the web page today ( www.smartpeoplemagazine.com ) and while there is still a little more construction to do, I was able to download the first mag....WOW...a lot of content there, great - known - contributors. I can't wait to read it!
I love the concept behind the Smart People Magazine model, and will be working to get the word out.
See you there!
Tom
Posted by: Yerfdog | April 15, 2009 at 11:05 PM